Microsoft have just unveiled their next chapter of Dynamics Cloud Business Apps: Dynamics 365. Dynamics 365 is a new approach to cloud-based intelligent business applications, uniquely allowing brands to create product pages of their own, while having a space available for customer interactions, such as ratings and reviews. The goal of Dynamics 365 is to increase competition with Amazon in the world of e-commerce.
By delivering unique cloud solutions distinct from anything else available on the market, Microsoft Dynamics CRM also complements Microsoft’s other offerings in the e-commerce domain, enabling merchants to both keep in good contact with customers and keep a solid eye on analytics.
What Does Dynamics 365 Offer Merchants?
By delivering cloud ERP medium and smaller sized businesses, Dynamics 365 is designed to transform business processes and improve productivity and output. The service can be accessed from anywhere in the world, including via a web browser or iOS, Android, or Windows apps.
Dynamics 365 offers several benefits to brands:
- As a new approach to business applications, Dynamics 365 unifies the current ERP and CRM solutions into a singular cloud service, featuring newly purpose-built apps designed to aid in sales, marketing, and finance.
- In order to assist businesses in reaching their goals, Cortana Intelligence and Power BI are embedded into the software along with Azure IoT.
- Featuring full offline mode support, Dynamics 365 is truly mobile and accessible at any time, from anywhere on Windows, iOS and Android platforms.
- Power BI is integrated in the Dynamics 365 experience, giving insights into each area of business which can be viewed from a central dashboard page.
Dynamic 365 Part of a Growing Trend
Microsoft’s new tool is part of a growing trend of market disruption and business evolution.
Cloud solutions are being adopted across many areas of business. Cloud-based systems offer positive security aspects as well as greater convenience. Cloud-based systems have become the preferred method for running the majority of enterprises.
LoB (line of business) executives in the majority of companies have the say now when it comes to the IT budgets. It was estimated that by 2017 as much as 50% of all IT spending would be out of the control of IT and the CIO. Software vendors will be required to provide applications that address the needs of the LoB executives.
When switching tasks, the average worker loses about 40% of their productivity, costing the global economy as much as $450 billion a year. Companies are now looking to have productivity tools embedded directly within their business processes in a bid to increase productivity.
New technologies are also growing and enabling newer business models at a rate faster than any other seen before. If a company is going to be a success, they’ll need to make sure that their people are able to process and respond quickly to new market changes. If they aren’t flexible and able to change and familiarize themselves with the new directions of business, then it’s game over.