By 2024, the number of individuals choosing to “work for themselves” has surged, mainly due to the growth of freelancing platforms like Upwork, Freelancer, and MarketerHire. This shift is hardly surprising as these platforms offer a legitimate way to earn income, whether part-time or full-time. This trend is supported by reputable platforms that serve as intermediaries, connecting skilled professionals with businesses searching for their services. In our comprehensive review of MarketerHire, we will analyze its potential and features and compare it with similar competitors in the market.
What is MarketerHire?
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With the help of the specialist digital marketing talent site MarketerHire, companies can quickly connect with knowledgeable marketers in as little as 48 hours. It connects companies of all sizes with pre-screened marketing experts by acting as a freelance marketplace and a strategic hiring platform. Through MarketerHire, independent marketers with pre-screened resumes and expertise may connect with various businesses, from startups to well-known brands. This software offers bi-weekly payouts, qualifies prospects, and aids marketers in managing their pipeline.
Unlike Upwork and other freelance marketplaces, MarketerHire is unique. It is intended to be a tactical instrument for revolutionizing companies’ procurement of first-rate marketing knowledge. Like Toptal in scope, MarketerHire was established in October 2018 by prominent figures in the field, including Chris Toy, Raaja Nemani, Viral Patel, Darren Litt, Stephanie Schultz, and Chad Keller. It offers a vast network of marketing experts. These professionals have a wide range of experiences, from important positions at Fortune 500 corporations to active work at early-stage startups.
Review of MarketerHire: Pros and Cons
Pros
- MarketerHire rigorously screens freelancers, admitting only the top 5% into their platform.
- The service quickly pairs freelancers with clients, typically within 48 hours.
- With MarketerHire, there are no initial fees or mandatory long-term commitments. MarketerHire promotes fair pricing that reflects a freelancer’s expertise and skill level.
- MarketerHire provides clients with ongoing support and recurring quality inspections. If a client is unhappy, MarketerHire will arrange a rematch with another competent freelancer.
Cons
- MarketerHire may not be suitable for smaller projects or those seeking additional income.
- The platform only offers complete transparency of all available freelancers in the market.
- There is no built-in messaging system or dashboard; all communication occurs directly with the freelancer.
How Does the MarketerHire Platform Work?
MarketerHire aims to connect companies with the best digital marketing experts easily. The platform is proactive, searching forums, LinkedIn, Facebook, and other networks for possible talent. Every applicant undergoes a rigorous screening procedure, including reviewing their work samples, client testimonials, and professional history. Aside from skill-specific assessments, most freelancers undergo video interviews to gauge their professionalism and communication skills.
Here’s how professionals can leverage MarketerHire to secure high-quality marketing projects:
- Application: Submit your application focusing on your specific marketing expertise. Include your details, LinkedIn profile, marketing specialty, industry experience (at least one year per role), desired compensation, and current availability.
- Subject Matter Expert Interview: Meet an expert to assess your marketing skills and industry knowledge and ensure you match the platform’s requirements.
- Final Interview with MarketerHire: This is a final review in which your communication abilities and client management skills are evaluated. A successful outcome will lead to a job offer from MarketerHire.
For businesses looking to hire freelance marketers, MarketerHire streamlines the process. A concise, five-minute intake form on their website gathers essential information about your business size, project objectives, and the skills needed. MarketerHire then works its magic by quickly identifying the ideal marketer for your needs, facilitating introductions, and ensuring a smooth onboarding process—all within 48 hours.
Here’s how you can use MarketerHire for your business:
- Project Description: Provide details about your company, the specific project, the industry, the type of marketer needed, the budget, the timeline, and the level of involvement required.
- Matching: MarketerHire will find a suitable marketing professional within 48 hours.
- Collaboration: Once matched, you can collaborate with the marketer on your project.
Post-onboarding, MarketerHire continues to support its clients by conducting regular check-ins every two weeks to monitor the quality of service and client satisfaction.
Who Uses MarketerHire?
MarketerHire is designed for larger organizations with a significant marketing budget and searching for high-caliber marketing professionals. The platform caters to a range of specialized roles, including:
- Amazon Marketer
- Chief Marketing Officer (CMO)
- Brand Marketer
- Email Marketer
- Content Marketer
- Growth Marketer
- Marketing Analyst
- Paid Social Media Marketer
- Paid Search Marketer
- Social Media Marketer
- SEO Marketer
- Expert Assistant
- Programmatic Marketer
MarketerHire is best suited for businesses focused on achieving substantial growth and can afford to invest in top-tier marketing talent. Alternative platforms like Upwork and Fiverr might be more appropriate for those looking for occasional marketing support or smaller-scale campaigns.
Who Are Some of MarketerHire’s Clients?
Numerous well-known brands have turned to MarketerHire for specialized marketing projects, mainly when they need expertise that is not available in-house. Some notable clients include:
- Allbirds
- Lyft
- PUMA
- Plaid
- Chanel
- HelloFresh
- Netflix
- BuzzFeed
- Logitech
- eBay
- FeelsGoods
- Lumi
- Forbes
Client testimonials often highlight MarketerHire as an invaluable resource for finding skilled marketers quickly and efficiently.
What are the Features of MarketerHire?
- Thorough Screening and Vetting
MarketerHire’s standout feature is its talent vetting process. Unlike other more affordable talent platforms like Fiverr or Upwork, MarketerHire conducts thorough screening and vetting of talent before adding them to its network. Cheaper platforms rely on public reviews, which can be manipulated.
On these platforms, a freelancer could post a job for a minimal fee, garner positive reviews from acquaintances, and then raise their rates, using those reviews to secure work from unsuspecting clients. MarketerHire, on the other hand, accepts only the top 5% of marketers who apply.
- Fast Turnaround
Within 48 hours, MarketerHire will pair you with qualified talent who aligns with your requirements and budget. Most projects on MarketerHire kick off within a week, which is ideal for swiftly addressing any gaps in your marketing team.
- Personalized Support
Regarding customer support, MarketHire stands out from cheaper talent platforms. MarketHire assigns you a dedicated marketing manager who will provide personalized assistance throughout the process. From understanding your needs during onboarding to matching you with suitable talent and ensuring the project progresses smoothly, your marketing manager will be there every step.
- Flexible Pricing without Long-Term Commitments
There are no monthly membership fees or hidden charges. You pay freelancers based on the work arrangement—hourly, part-time, or full-time. All costs are transparent and communicated upfront.
- Role-Specific Hiring
MarketerHire encourages marketers to specify their areas of expertise, such as lead generation, e-commerce marketing, copywriting, or brand marketing. This approach allows new clients to find a marketer that matches their specific requirements. Thus, marketing roles are recognized as diverse, with each assignment tailored to meet the unique needs of businesses looking for expertise in distinct marketing domains.
Understanding MarketerHire’s Vetting Process
MarketerHire’s proactive approach sets its vetting process apart—it rigorously screens marketers well in advance of project needs, ensuring a pool of pre-vetted professionals is readily available on the platform when you require marketing expertise. While gaining entry to MarketerHire is demanding for freelancers, the platform’s adept matchmaking capabilities make the effort worthwhile. With an experienced leadership team and skilled recruiters, MarketerHire maintains high standards, allowing only the best talent to join its ranks.
Hundreds of marketers apply to join MarketerHire each month, yet only 5% are accepted. The selection process is thorough:
- Sourcing Candidates: The team actively searches for marketers with at least five years of experience in specific marketing channels. They explore Facebook groups, forums, and LinkedIn, emphasizing the importance of proven professional experience through case studies and other documentation.
- Skill Review: Each candidate undergoes a thorough evaluation to confirm they possess the necessary skills for your project. MarketerHire reviews the candidate’s portfolio to assess their creativity and the outcomes of their previous campaigns. They also administer a skills-specific test to measure proficiency in essential areas like market research or copywriting.
- Video Interview: The final step in the vetting process is a video interview, which focuses on assessing softer skills crucial to marketing success, such as communication and critical thinking. The interview via a video link involves a discussion between the candidate and two MarketerHire team members.
- Test Project: Candidates who succeed in the interview must complete a test project. This project, lasting one to three weeks, simulates real-world scenarios to ensure the freelancer can effectively handle practical tasks. The candidate’s performance during this phase is closely monitored.
- Quality Control: MarketerHire maintains rigorous quality control through continuous feedback loops. This ensures that clients are satisfied with the services, and it helps maintain clear communication. Client feedback is crucial for identifying areas for improvement and implementing necessary changes.
Considering all these steps, MarketerHire provides a comprehensive service that might otherwise be overwhelming to manage independently. This might explain why you’re considering their services.
MarketerHire Pricing Overview
MarketerHire sets itself apart from other hiring platforms by not charging any upfront recruiting or contract fees. Pricing varies depending on the role and the number of hours per week you require. They also offer a complimentary 30-minute introductory call to understand your needs better and explain their services.
MarketerHire features three main pricing plans – Full-Time, Part-Time, and Lite Plan:
- Full-Time Plan: For those needing 40 hours per week, pricing ranges from $9,000 to $20,000 per month, translating to around $52 to $115 per hour, which is about a 14% discount on the Part-Time plan.
- Part-Time Plan: Starting at 20 hours per week, this option costs between $5,500 and $11,000 monthly, equivalent to approximately $63 to $127 per hour. It offers an approximate 8% discount compared to the Lite plan.
- Lite Plan: This plan is suitable for up to 10 hours per week and ranges from $3,000 to $6,000 per month, which is about $70 to $140 per hour.
While there is no formal contract, MarketerHire requires a minimum soft commitment of $1,500 monthly. Consider more economical platforms like Upwork or Fiverr if this exceeds your budget.
Customer Support at MarketerHire
MarketerHire assigns a marketing manager to each client to oversee their experience. This individual is responsible for managing all customer service aspects. If any issues arise with the freelancers you’ve been matched with, your marketing manager is the person to contact.
Furthermore, whether you’re dissatisfied with the quality of content creation or the attitude of a marketing consultant or need additional referrals to expand your team, your marketing manager will handle these concerns.
MarketerHire also maintains an IT support team to assist with any technical difficulties you might encounter while using the platform. Nonetheless, the marketing manager typically resolves most issues.
What are the Alternatives to MarketerHire?
If you occasionally need a marketer, Upwork may be a suitable alternative. It allows you to connect directly with skilled freelancers and consultants, bypassing the need for an intermediary. While Upwork does not offer the same specialized matchmaking services as MarketerHire, it still hosts a wide range of quality professionals, making it a more adaptable option for sporadic projects.
For those seeking to hire elite marketing experts on a full-time basis, Toptal is another excellent choice. Known for its selective network, Toptal attracts high-caliber marketing talent. The platform provides dedicated support to help you find an ideal fit for your business needs and offers a low-risk trial period to evaluate candidates thoroughly before finalizing your hiring decision. Fiverr is also a good alternative, with a user base of 3.42 million and a better user interface.
Conclusion
MarketerHire emerges as a reliable solution for businesses seeking top-tier marketing talent and for skilled marketers looking for high-quality projects. Its unique approach of rigorously screening and vetting freelancers ensures that only the top 5% of talent can access the platform, guaranteeing clients access to proficient professionals.
The platform’s swift turnaround time, personalized support, and transparent pricing structure further enhance its appeal. While it may not be suitable for smaller projects or those seeking occasional income, MarketerHire excels in catering to the needs of larger organizations with substantial marketing budgets. With its impressive track record and roster of reputable clients, MarketerHire stands out as a valuable resource in the ever-evolving landscape of freelance marketing.
Frequently Asked Questions
What is MarketerHire best for?
MarketerHire is ideal for high-growth businesses, startups, and enterprises seeking top-quality marketing talent, especially for specialized roles like content marketers and SEO specialists.
How does MarketerHire ensure freelancer quality?
MarketerHire employs a rigorous vetting process, including experience reviews, client feedback, work samples, skill-specific assessments, and video interviews. Regular check-ins every two weeks maintain high standards, with less than 5% of applicants accepted monthly.
What are the costs associated with MarketerHire?
MarketerHire’s pricing varies based on freelancer experience and project needs, typically ranging from $80 to $160 per hour. Part-time and full-time rates are available, with discounts for commitments of 20 or 40 hours per week. A minimum monthly commitment fee of $1,500 ensures placement on quality projects.
What customer support does MarketerHire provide?
MarketerHire offers robust customer support. It assigns a dedicated marketing manager to each client for account oversight and freelancer management. Regular bi-weekly check-ins ensure ongoing communication about project progress and effectively address any concerns.