Digital sales

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Yum Brands Acquires “Chat Commerce” Company Tictuk to Boost Digital Presence

The Louisville-based Yum Brands company operates various prominent fast food and quick-service restaurant chains worldwide. The company owns the KFC, Taco Bell, and Pizza Hut brands alongside a few others. The entity remains one of the world’s top food business organizations around, and it is continuing to grow thanks to its recent acquisition of the […]

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About $11 Out of Every $100 in Digital Sales is Fraud

As online sales continue to trend up, there is an increased exposure to digital sales fraud specifically for card-not-present related fraud. According to Forter, a fraud protection company, fraudulent activity accounts for about $11 of every $100 in digital sales nowadays. Fraudsters are remaining flexible in fighting the industry’s effort to stop these criminal acts.

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