Recurring payments work mainly for subscription-based orders. A customer might subscribe to a program or service and then pay a regular fee every month or year to get access. For example, a customer may subscribe to a weekly magazine and pay a set charge each week or month to continue getting access to that subscription. The customer could also choose to pay for a year’s worth of service and get a discount as a volume deal.
Recurring payments are ideal for businesses that offer products or services at specific schedules. It ensures a consistent revenue stream for whoever is providing these services or items to people. Your business can also take advantage of recurring payments if you’re aiming to get more money and simplify how you will charge people for different things.
How the Process Works
A recurring payment entails an automatic payment for a product or service. Instead of being a one-off order, it involves the customer receiving continuous access to something in exchange for a charge to be paid at a set schedule.
Here’s how a recurring payment works:
- The customer will provide a business with a credit card.
- The business will save the card data as a card on file.
- The customer is then charged indefinitely for the purchase at hand. The person will receive access to whatever works in the subscription here.
- The subscription ends either when the customer cancels it or the card on file is no longer valid. The customer will no longer have access to what one wants after this point.
How Does a Payment Gateway Handle the System?
A payment gateway can handle subscription charges with a separate effort:
- The client provides a link between its subscription details and the gateway.
- The transaction details will go to a payment processor.
- The processor will approve or decline each transaction.
- The gateway permits the platform to manage its payments. The platform can handle these for as long as someone remains subscribed to a system for work.
The process is about confirming the data for all payments. It ensures people can manage the funds they need in moments without worry.
What Can You Use To Manage a Subscription?
The process for how a subscription works is easy to handle, but you’ll require the appropriate software or system to get the subscription up and running. You can use one of many solutions to help you accept subscriptions:
- Gateway – A payment gateway helps you process payments online through an outside processor.
- Comprehensive Processor – A full-service processor includes a gateway, a website creation system, and database support to help you gather all your subscription payments and details.
- Accounting Program – Software solutions like QuickBooks can help you keep track of all the subscriptions you collect and record.
- Separate Subscription Management System – You can also use a separate subscription management program like Chargebee or Recurly to help you manage subscription payments. These programs help you secure your cards on hand and review how much people are spending on their subscriptions. You can also send resubscription reminders to your clients if necessary.
Planning the Charges
You’ll require a plan for how much you will charge people for access to subscription-based items. You can use your recurring payment system and program to help you plan these totals based on:
- How much people will pay for things based on how long they subscribe to things
- The rate for how you’ll collect money from people; you’ll collect everyone’s payment at once depending on the subscription rate
- How you will remove people from subscription lists; this can be either because a card expires or because a client no longer wants to subscribe
Each payment processor will have different rules for how you’re going to plan these charges. You can establish a useful setup with your system that determines what people will spend in moments, giving you more control over whatever fits in your work.
When Should You Use Subscription Payments?
Subscription payments are ideal to use if you routinely take in payments from regular customers. You can use these payments if people are predictable in paying for things on time and with the same values. You can also use these recurring payments for when you have transactions you need to clear in less time or if you have liquid assets.
Watch For Charges
Recurring payments may not be suitable if you’re trying to reduce the cost for each transaction. It may cost a few cents extra to process a subscription payment due to the extra effort necessary for handling the work. But the effort can be worthwhile, as it is simple and can lead to further customer satisfaction. The charge may still be minimal versus whatever you are spending on processing each deal right now.
Other Benefits To See
There are a few additional advantages to see when looking at subscription payments for your business:
- You’re more likely to receive the payments without risking anyone missing their deals. You will get your payments on time when you use an automated system for collecting funds.
- There’s less of a paper trail involved with subscription payments. It is easier to process and record these transactions.
- The automated process ensures you’ll save time in your work.
- You don’t have to send invoices or other papers to people every month. People will keep on paying their proper dues at the right times and will continue doing so unless they say otherwise or you cannot read the card.
- You may save money by spending less time having to review these payments. The cost savings from not printing out things or working on them will offset any additional charges you might experience in automating subscription payments.
Subscription or recurring payments will be worthwhile for your business if you operate with such a system. Watch for how this option can work if you need assistance handling whatever payments you want to handle and that you know what fits in any case.